Friday, 18 September 2009

DEO: What Is It?

You may have heard about DEO (or you may have found this page via a search engine), but what is it? Well it stands for Decision Engine Optimisation; it is a bit like SEO, but with PPC, advertising agreements and social media thrown in as well.

Microsoft's new search engine Bing.com is being touted as a decision engine, so thinking about a DEO strategy could well be a good investment.

The World Is Changing

Thanks to the technologies created and built on by the likes on Google, Amazon, Microsoft, IBM, etc. the world will become a better place.